Should A Wannabe Content Creator Friend Stop Exploiting People for Content?

The Prosecution: One Friend's Perspective

Sometimes I'm recorded while having a meal. I’ll see myself on her Instagram – it’s like a sudden shock.

My best friend of 10 years, she, calls herself the “creativity monarch”. It’s fun for a short while, but it weighs on our friendship.

She is an extrovert, there's a constant urge the need to document everything all the time. During meals out, her motto is, “The camera eats first,” and snaps pictures with bright lighting, which makes me cringe. I don’t like it when other people see her posing or filming – I experience secondhand embarrassment. It also frustrates me because meals lose their warmth.

She's not quite an online personality yet, but she is trying to be. She makes vlogs about living in our city, her daily routine, and her work as a stylist. Her content is good, I’ll give her that, but I prefer not to be dragged into it. On occasion she films me while dining, or just accompanying her. Later, I appear on her Instagram later, and it pops up like a surprise: I might be no makeup on, an awkward face or photographed mid-bite. It feels invasive.

She also anticipates that I will to record her at inopportune moments. Sometimes I'm in conversation to someone else, or we’ll just be hanging out in the street. I feel like our bond has turned into me serving as her unpaid videographer. She has the means to employ someone if she wanted high-quality content. When I brought up my discomfort about the situation, she brushed it off. I've been invited to several brand events, which were appreciated, but that doesn't compensate for all the energy I invest assisting her create material.

I appreciate that Marielle has supported me with my career in design, but I resist our friendship to become just a ledger of favours. I don't believe she's insincere or inauthentic, but at times I feel that if the camera is out, we will begin acting in a way that makes us look good for her vlog.

Her directive is, “Alright, smile for the camera!” and record me laughing with another. It’s so silly. I need her to understand that our decade-long friendship still has limits. I enjoy spending time with her, but I also desire to enjoy it without being filmed, altered, or shared for an audience. I am not a accessory for her online persona.

The Other Side: Marielle

I hope Beth to see that the creations we produce together can get us a foot in the door.

I am passionate about creating videos. It’s not just a pastime; it's integral to who I am. Creating videos and sharing my life online enables me to express myself and engage with people in novel forms.

I don’t see myself as a full influencer yet, but it's savvy to generate income from your passions. I admire people on social platforms who pull off that aesthetic of informal, self-made content creation.

Creating content is my interpretation of living actively: observing the nuances, sharing them with an viewership that values the art behind it. I never intend to make Beth uncomfortable. Bringing her to industry events was my method of offering access, giving her a opportunity to experience behind-the-scenes moments that could help her career in design too. That’s not leverage, it’s just being pragmatic.

I would take her to such functions even if she refused to assist me, but I want her to see what the work we make together can achieve: an opening. I know not everyone enjoys being filmed, but sometimes unplanned moments is what makes material authentic. Appearing on video occasionally is an inherent aspect of being my friend. I would delete anything she asked, but she has never asked yet.

I don't demand anyone to be my personal filmmaker, but friends support one another in small ways. I thought recording a clip here or there would be fun for her. Creativity thrives in partnership, and having my friend around makes endeavors energetic and enjoyable. I never force her to take part in anything, and I would never intentionally embarrass her. But filming together occasionally is part of how I record our time together.

I value Beth’s friendship profoundly and don’t want making videos to drive a wedge between us. I am ready to compromise: like asking before recording, and avoiding angles that might make her uncomfortable.

This isn’t about power, it's regarding sharing my world while still respecting hers. Obviously content creation is not a substitute for genuine friendship: it's merely part of how I live my life and I desire her to be included in a way that’s agreeable for both of us.

Outside Perspectives: Reader Opinions

Is it right for her to stop filming herself and her friend when they are socializing?

Nothing is more excruciating than having a companion point a camera at you. I understand that it’s Marielle’s job, but I don’t make friends come to my workplace. Maybe she can find like-minded creators to collaborate with. With the dark, looming future of technology, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something professionally, you can’t ask your friends for help every time, even if they have helped previously. While she enjoys shooting, that doesn’t mean all those around her is content. She must to respect Beth’s personal space.
Another reader, 26

Marielle might love making content and showing off her life publicly, but it’s not for everybody. It’s nice she has helped her friend professionally, but she needs to listen to what her friend desires.
A commenter, 27

It seems like you value each other, so hold on to that and make sure it’s the focus in your relationship. Create some real memories, where true emotions are stored, not digital scrapbooks. Even celebrities who seem to share their worlds actually have more secrecy than it seems.
One opinion, 53

She seems to be neither present nor genuine when she’s with Beth – she’s working. Each appears confused as to what’s reasonable. The solution lies not in trying to change one another, but in each establishing clear boundaries around what feels acceptable to them and seeing if there is an mutually agreeable middle ground.
A final view, 71

Your Turn to Be the Judge

In an online poll: has she been over-exposing their bond?

Spencer Bates
Spencer Bates

Elara is a senior DevOps engineer with over a decade of experience in open source cloud technologies and infrastructure automation.